One of the most common questions I’m asked is: “How often should I redesign my website?” The answer depends on your business, but for most companies, a website should be reviewed every few years and seriously considered for a redesign every 5–7 years. That doesn’t...
If your website is more than 5 years old, there’s a good chance it may no longer be performing as well as it could — even if it still looks visually acceptable. Web design and website technology have changed significantly over the past few years, particularly around:...
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